Discover how to decorate your bag according to the latest trend: charms. Get inspired by our collection.

How to embrace the bag Charm trend
Are cute, kitschy little accessories your thing? Great! The 2000s bag charm trend is making a comeback. They’re the fashion accessory of the moment, taking social media by storm. But before you dig through the treasures you’ve accumulated over the years, keep in mind that the goal isn’t to pile up charms like you’ve just robbed a toy store.
The best bag charms
Your handbag is probably already pretty, but it will be even more eye-catching when adorned with charms. Giving your everyday companion some personality will put a smile on your face every day. In our opinion, the trend of understated luxury is coming to an end, and bag charms are the perfect antithesis. Dare to go for contrasting colors and bold designs. If you don’t know where to start, choose your favorite anime character or nostalgic TV series.
As for size, large totes are especially well-suited to charms. Wear your purse with pride and style. Bags with a handle or top handles make it easy to attach your charms. Cute travel keychains are also perfect for decorating your tote.
The trendy knot
As the current trend so clearly proves, bows are not just for hair accessories! So decorate your bag with the must-have detail of the season. Dare to wear a big bow, it’s now or never! And while you’re at it, forget about the simple ribbon. We want bows with sequins, synthetic pearls, or fluffy fabrics.
Personalized charms
Why not take your customization a step further with your shapes and patterns, soft faux fur keyrings, or sneaker or shoe charms? Also, remember that any miniature object will do, so go for tiny handbags, animal figurines, or neon messages.
Trendy keychains
Keychains are an easy way to accessorize… your accessories! Give a nod to your past with characters from your childhood, or opt for charms that look like tourist souvenirs. And if all that leaves you hungry, there are also small accessories in the shape of snacks. Broccoli or a packet of chips, all make our mouths water.
Adorable figurines
Attach a cult figurine from the 80s, 90s, or 2000s to your bag to make it a truly adorable accessory.
Mini plush toys
From the traditional teddy bear to other stuffed animals, these mini charms will bring a touch of fun and nostalgia to your accessories while allowing you to express your personality.
Hello Kitty
The cult charm for your bag? Hello Kitty She comes in so many different versions! Don’t leave her alone. Her friends Cinnamoroll and Kuromi will also find their place on your handbag.